Too often we read that yet another bird or animal is now threatened with extinction. This can cause a feeling of futility, but if you are a runner (or do any other sport for that matter) you CAN do something.

All you need to do is give a day of your running schedule to wildlife. Every day, around the world people are literally on the run. They run around parks, in clubs, corporate groups, in fun runs, marathons and more.

Now, World Games For Wildlife is putting out a call to ask people to run to help save endangered species.

No change to a running schedule is needed. All you have to do for a day or a week, or at an event, is add a fundraising component to your running by signing up to World Games For Wildlife.

On average, only three per cent of non-government donations goes to the environment and animals. And even less to conserving wild animals.

World Games For Wildlife has been created to help change this. Across the globe conservation organisations compete for the same three per cent of private donations. The brutal fact is that the world cannot tackle the scale of biodiversity loss without more people helping wildlife.

Our wildlife teammates need more of the 97 per cent of those who now only give to human causes to donate instead (or ideally in addition) donate to help wildlife survive.

Then there is the knock-on effect. If more people show they care about wildlife, governments and businesses realise that they need to step up to tackle biodiversity loss and the extinction crisis. Policy change and business practices are evolving too slowly to stop this crisis from accelerating.

If you are a runner and would be willing to dedicate just one day of your running schedule to wildlife you can make a huge difference.

Or, perhaps you may know someone joining a fun run, or even a marathon, anywhere in the world?

If so, please share the Run For Me, World Games For Wildlife Challenge and ask them to consider running for wildlife.

As Robert Swan, the historian, explorer and activist, said “The greatest threat to our planet is the belief that someone else will save it.”

Working to change this belief are Nature Needs More, Active for Animals and SAVE African Rhino Foundation.

So please sign up at www.worldgamesforwildlife.org  If not you, then who? And, if not now, then when?

Who will you run for?