The Facts About Rhino Horn Demand Reduction Campaigns
A recent article in the Daily Maverick put all the same old pro-trade spin on opening the international trade in rhino horn. While there are plenty of counter arguments, again they have also been discussed for more than a decade, again-and-again. So, with this response, I will only clear up one of the misleading statements. The article implied that multi-millions of dollars has been spend over the last decade on rhino horn demand reduction campaigns and “the demand for rhino horn seems not to respond” to these activities. I have heard and read these statements many times in the media. Having volunteered my time to work on rhino horn demand reduction strategies, under the banner Breaking The Brand [...]